Marketing, Bachelor of Business Administration
|
Course Number and Title |
Credits |
|
Foundational Studies Program requirements indicated in bold. |
|
|
ENGL 101 Introduction to College Writing |
3 |
|
ENGL 102 Intro to College Writing and Research |
3 |
|
UF 100 Intellectual Foundations |
3 |
|
UF 200 Civic and Ethical Foundations |
3 |
|
DLM MATH 160 Survey of Calculus or MATH 170 Calculus I |
4 |
|
DLN Natural, Physical, & Applied Sciences course with lab |
4 |
|
DLN Natural, Physical, and Applied Sciences course |
3-4 |
|
DLV Visual and Performing Arts |
3 |
|
DLL Literature and Humanities |
3-4 |
|
DLS COMM 101 Fundamentals of Communication |
3 |
|
DLS ECON 201 Principles of Macroeconomics |
3 |
|
ACCT 205 Introduction to Financial Accounting |
3 |
|
ACCT 206 Introduction to Managerial Accounting |
3 |
|
CID BUSCOM 201 Business Communication |
3 |
|
BUSSTAT 207-208 Statistical Techniques for Decision Making |
6 |
|
ECON 202 Principles of Microeconomics |
3 |
|
ECON 303 Intermediate Microeconomics |
3 |
|
FINAN 303 Principles of Finance |
3 |
|
GENBUS 101 Business for the New Generation |
3 |
|
GENBUS 202 The Legal Environment of Business |
3 |
|
FF GENBUS 450 Business Policies |
3 |
|
Successful completion of the COBE Computer Placement Exam for: Word Processing and Spreadsheet, or ITM 104 Operating Systems & Word Processing Topics and ITM 105 Spreadsheet Topics |
0-2 |
|
ITM 310 Business Intelligence |
3 |
|
MGMT 301 Leadership Skills |
3 |
|
MKTG 301 Principles of Marketing |
3 |
|
MKTG 307 Customer Behavior |
3 |
|
MKTG 315 Marketing Research |
3 |
|
MKTG 321 Professional Selling |
3 |
|
MKTG 425 Marketing Planning Applications |
3 |
|
PSYC 101 General Psychology |
3 |
|
SCM 345 Principles of Operations Management |
3 |
|
UNIV 106 Library Skills |
1 |
|
Upper-division Marketing electives with 6 credits chosen from MKTG 407, MKTG 420, MKTG 421, MKTG 430, and MKTG 460 and 6 credits chosen from other upper-division marketing courses and/or a list of approved courses available from the department. A maximum of 3 internship credits is allowed. |
12 |
|
Electives to total 120 credits |
8-12 |
|
Total |
120 |